Top Books Every Entrepreneur Should Read in 2024

Reading is one habit that is extremely beneficial for entrepreneurs who, even as busy professionals, need to read a lot in order to test and implement new ideas or find a relatable experience from other entrepreneurs in their field that have already successfully achieved their goals.

The entrepreneurial journey can be difficult, especially if you lack certain skills and knowledge. So, one of the best ways to become better at managing your business is to develop a constant, daily reading habit. For this purpose, we have compiled a list of great books that every entrepreneur should read in 2024, which will be very useful for their entrepreneurial journey and business goals.

Startupland: How Three Guys Risked Everything to Turn an Idea into a Global Business by Mikkel Svane and Carlye Adler


Zendesk today is one of the most successful customer service software solutions which is used by prominent brands such as Lonely Planet, Twitter, Penguin Random House, and over 5,000 other prominent companies.

But, this startup didn’t have a smooth journey before it achieved this level of global success. Actually, this book depicts the ups and downs of Zendesk’s journey and provides practical advice that will be beneficial for any startup. It is written by the founders and how they have risked everything they had, including their secure corporate jobs, to create Zendesk.

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life by Rory Sutherland


This book was written by a renowned professional in the world of branding Rory Sutherland who works as the Vice Chairman of Ogilvy. So, you can rest assured that this is an excellent book that offers highly applicable insights. It doesn’t matter if your business is an online casino or a small brick- and-mortar-store; any business will benefit from this book. More specifically, it provides numerous great ideas, from scientific research to famous case studies for brands like Microsoft.

In terms of online casinos, building a recognizable brand is very important because there’s great competition in this sector. Hence, in order to create a valuable relationship with your target audience, you need to work on your brand.

Actually, reputable online casinos always provide a high level of customer service, and they make sure they deliver a top-notch gaming experience by offering a high-quality collection of casino games that are also accessible on a range of devices, including mobile devices. If you want to learn more about what online casinos have to offer, check out this reliable site, PlaceYourBets, which offers in-depth reviews of online casinos, casino games, and a lot of other great insights about the online casino industry.

It Doesn’t Have to Be Crazy at Work by Jason Fried and David Heinemeier Hansson


This best-seller was written by the founders of Basecamp, which is a famous web software development company. It breaks the myth that entrepreneurs have to put in a crazy amount of work in order to achieve great results.

It also wants to provide another perspective of the reality of building a famous brand. In fact, it deliberately works to destroy the narrative that it takes a great hustle, a lot of sleepless nights, and sacrifices to achieve any kind of real success.

As you can tell from the title of the book to the intention was to offer other ideas that will help you nurture great organizational culture, and it also helps the reader understand how Basecamp has become a successful company without the policy of growth-at-all-costs.

The 4-Hour Workweek by Tim Ferriss


This book is regarded as the blueprint for anyone that is looking to start their own business or work on their own as a freelancer outside the normal nine to five working hours. Tim Ferriss introduces the Pareto Principle of being effective rather than efficient when you’re working to achieve your business goals and leading your business. Also, it shows how you can manage your time better and live life on your terms.

The 7 Habits of Highly Effective People by Stephen R. Covey


This is a personal development book that will help you cultivate habits that will make you a better entrepreneur. It provides you with better solutions for leading a successful business, and it is created in a way that helps you build specific habits.

But also, each habit is connected to the previous one, so you will be able to simultaneously build specific habits while you’re reading the book. It’s also worth mentioning that it offers great insights into teamwork, cooperation, and effective communication. Overall, this is an outstanding book that will help you become a better entrepreneur by developing important habits for your life.

The Hard Thing About Hard Things by Ben Horowitz


Ben Horowitz, along with the famous software engineer Marc Andreessen is the founder of the venture capital firm Andreessen Horowitz. This great book gives a candid outlook of the life of a CEO and the challenges he faced on a daily basis. Plus, it offers some of the tips that helped him go through these challenging times because at the end of the day, when you’re the founder or the CEO of your company, resolving the main issues of your brand falls on your shoulders.

It also features a lot of questions that he asked his mentors and how he solved certain problems. All in all, it is a great book for anyone that is looking to start their own company because it translates the difficult aspects of running a business.


In conclusion, it is important to gain a lot of valuable insights from different experts when you’re building your brand or running your business because you never know what approach will help you achieve your business goals. Reading books is also a good way to stay on track and keep up with the latest news in your sector. However, make sure to tweak the offered solutions or plans to fit the strategy of your company.

About Jeanette Iglesias